Today’s competitive job market is putting health care professionals in high demand. Are you doing what it takes to be the go-to practice for your team members and potential candidates?
In this first installment of a three-part series on becoming an employer of choice, discover five ways to stand out with your compensation and benefits options.
1. Stay on Top of Compensation Data
In today’s fast-paced culture, change happens quickly; analyze your salary and compensation packages twice a year. Are you competitive with — or outperforming — other hearing care or ENT practices in your region? In the state? Across the country?
2. Shore Up Additional Perks
Compensation can include more than a base wage. That means more options when you’re trying to build a competitive financial package. Attract and keep ideal employees with additional perks like the following:
- Matching your 401(k) plan, which can help employees shelter income, save for the future, and increase their net worth
- Results-based compensation, which helps motivate great work and offers endless potential for increased earnings
- A generous time-off policy, which shows employees and candidates your belief in a supportive work-life balance
3. Choose Transparency
People want transparency when talking compensation, whether they’re current team members or job seekers. And it’s a two-way street: You want to make sure you’re clear about the compensation you’re able to provide and how it aligns with the market today. You don’t want to overextend yourself. Putting everyone’s expectations on the table — including yours — can lead to creative solutions that set you apart.
4. Create a Sense of Safety
Safety may not have been your first consideration, but it matters now more than ever. As candidates navigate post-COVID career choices, they’re factoring in safety concerns. They want to make sure they’re not having to choose between good pay and a safe environment — they want both.
Show you’ve created a work environment that speaks to employees’ sense of safety, security, and comfort. It’ll make a difference if you’re serious about attracting the market’s top talent.
5. Sell the Power of a Private Practice
Private practices offer opportunities and benefits that big-box stores can’t match: the support. The camaraderie. The meaningful patient-provider relationships. The formative experience of being part of a community-oriented, locally owned business.
Sell yourself — don’t be shy. The reasons that you chose a private practice will likely align with why potential candidates might be interested in joining your team.
With just a few simple yet important steps, you can find your place as an employer of choice in our ever-evolving market.