If you’re looking for unwavering support and a true partner, Aaron Josten is the guy you want by your side. As a Strategic Business Unit (SBU) Business Partner at Audigy, Aaron brings a wealth of expertise in marketing, business consulting, and strategic planning. With a deep commitment to helping members thrive, he’s a trusted resource who ensures that every challenge is met with a thoughtful and effective solution.
Aaron’s colleagues practically line up to say great things about working with him. Audigy’s Senior Manager of Corporate Projects, Catie Alford, shares, “Aaron thrived in his first year at Audigy, quickly proving himself as a fantastic communicator. He’s incredibly reliable and delivers an exceptional experience for our members when they work with him on their marketing needs.”
His Role at Audigy
Aaron’s journey with Audigy began a decade ago in 2015 as a Marketing Coordinator. His exceptional ability to adapt, strategize, and lead quickly propelled him through several roles, including Senior Marketing Coordinator, Marketing Manager, Senior Marketing Manager, and Member Success Manager. Now, as an SBU Business Partner, Aaron plays a vital role in developing and strengthening SBU teams, training new managers, and serving as a bridge between departments to drive efficiency and innovation.
Collaboration is at the heart of Aaron’s work. He partners with SBU teams, Marketing Shared Services, and strategic partners to enhance communication, streamline operations, and improve the overall member experience. Whether it’s tackling complex issues, refining strategies, or finding new opportunities for growth, Aaron’s expertise ensures that Audigy members are set up for success.
Director of Marketing Operations Rob Kennedy notes, “I’ve worked with Aaron in various capacities over the years, and what stands out most is his ability to simplify complex problems, processes, and strategies into clear, actionable direction. His leadership style provides clarity and confidence to both his team and our members.”
A Day in the Life
While Aaron’s job description may outline operational and strategic support, his role extends far beyond that. He spends his time training new SBU managers, analyzing data to uncover marketing opportunities, and working on special projects that drive efficiency and enhance member support. He’s also a go-to resource for teams across Audigy, offering insights into the inner workings of the SBUs and how they intersect with other departments.
What makes Aaron so unique is his ability to balance high-level strategy with hands-on support. He seamlessly transitions between big-picture planning and problem-solving in the moment, always keeping Audigy members’ goals top of mind. His long tenure and deep knowledge of both marketing and business operations make him an invaluable asset to the team.
Supporting Audigy
Aaron’s impact at Audigy is felt in both direct and indirect ways. He works directly with members on complex issues, providing strategic perspective and ensuring that solutions align with their long-term objectives. Behind the scenes, he collaborates with internal teams, refining processes, optimizing systems, and fostering a culture of excellence that benefits members at every level.
His ability to see both the macro and micro aspects of business operations makes him a key player in Audigy’s success. Whether it’s improving communication, strengthening relationships, or driving strategic initiatives, Aaron’s contributions ensure that Audigy continues to provide top-tier service to its members.
Personal & Professional Growth
Aaron credits Audigy with helping him achieve significant personal and professional milestones. During his time at the company, he earned a bachelor’s degree in marketing, traveled the world with his family, and even had the opportunity to participate in a mission trip to Mexico, where he helped provide hearing aids to those in need. He has also grown into a respected leader, speaking at industry events, teaching college courses, and developing expertise across multiple business functions.
His journey from retail area manager to marketing and business-consulting expert is a testament to his adaptability and drive. Aaron initially joined Audigy with no formal marketing experience, but his hard work, strategic mindset, and dedication to continuous learning propelled him into a thriving career that blends marketing, business operations, finance, human resources, leadership, and more.
Life Outside of Work
When he’s not helping Audigy members succeed, Aaron enjoys spending time with his two corgis, baking, traveling, and taking an annual friends’ trip to Disney. He’s also a fan of video games, movies, and sports — especially football and basketball. While he describes himself as an open book, his wide range of interests and experiences always keeps things interesting.
A True Partner
Aaron’s success at Audigy is built on a foundation of collaboration and problem-solving, as well as an unshakeable commitment to the people around him. Whether he’s supporting members, mentoring colleagues, or driving strategic initiatives, he’s the person you want by your side.
As Aaron’s colleague, Jeff Ireland, puts it: “Aaron is always looking for ways to make things better, whether it’s for a team, a member, or the company as a whole. In my 11 years at Audigy, I’ve never encountered someone quite like Aaron — his remarkable ability to see the big picture while expertly managing the details makes him an invaluable asset to the company.”
Looking Ahead
With nearly a decade at Audigy, Aaron continues to evolve and take on new challenges. His passion for growth, innovation, and member success ensures that he remains a driving force in the company’s future. Whether he’s refining strategies, supporting team development, or finding new ways to create impact, Aaron’s leadership and expertise are two key spices in Audigy’s special sauce!
Audigy thrives on the dedication of professionals like Aaron Josten — leaders who go above and beyond to ensure that members receive the highest level of support and service.
Discover the power of having a trusted partner on your side.